New Year's Resolutions for Estheticians
As we step into a new year, many of us begin setting new goals for ourselves. These range from getting back to the gym, quitting a habit, or even learning something new! We always have the opportunity to improve ourselves, and the same opportunity is given to us as estheticians! Many of us are setting goals to reach within our salons, spas, and practices at home for the new year. Maybe you want to up your retail game, or increase your knowledge of chemical peels. No matter your goal as an Esthetician, GlyMed Plus is here to support you along the way!
One of the main things we as Estheticians are always in search of is continuing education. It is so important to keep your knowledge up to date in the industry as new ingredients, treatments, and trends make their way in. Continuing to grow your knowledge is vital, not only to help you effectively educate your clients but to expand your skill set to cater to many diverse needs in the treatment room. No matter what your education goal this year might be, GlyMed Plus has an array of options to help you obtain it, most of which you can easily access on our website!
Our education resources are as follows:
- Webinars
- Virtual Classes (Higher Aesthetic Education and Four Day Empowering Aesthetics Course)
- Blogs
- Skin Deep with GlyMed Plus Podcast
- Manuals
- IGTV’s
- YouTube Videos
- Personal Training with your Account Manager
Another common goal a lot of us share is to retail more products to our clients. Many of us feel intimidated by this and are unsure how to execute achieving our desired sales goal each month. It’s easier to focus on one step at a time to make your goal appear smaller and easier to obtain. At GlyMed Plus, we have made retailing products a breeze! We have provided you the ability to set up an online REGEN® Retail Store, personalized with your own logo. This allows your clients to browse through GlyMed Plus products and place an order through your online store 24/7, at their convenience! A REGEN® Retail Store link and QR Code are provided for you to share with your clients as well. Post these links on your social media platforms for more accessibility.
Below we have listed a few examples of goals to help boost your retail sales this year.
- Make sure you add your business to GlyMed Plus’s Pro Finder on our website to be listed as one of our professional accounts.
- Sign up 2 – 3 current clients under your REGEN® Retail Store each day.
- Have receptionists assist with registering clients to your REGEN® Retail Store while they are in the waiting area as part of your check-in process.
- Sign up each new client under your REGEN® Retail Store during the consultation.
- Once a week, share your REGEN® Retail store link and/or QR Code on your Instagram and Facebook stories.
- Put your online store link and/or QR code on your business card to give each client at the end of their service.
- Highlight a GlyMed Plus Product once a day/week on your social media accounts to educate clients on new products to try. It’s helpful to start with the products you are most passionate about.
As estheticians, we work very closely with our clients. They tell us about their families, their successes, struggles, and we grow into someone they can lean on. We aid in building back up their confidence to help them see how truly beautiful they are. The relationships we create with our clients are so essential and set the foundation of trust. This trust shows our clients that what we are recommending for their skin is something worth investing in.
Recommended goals we can implement into our interactions with our clients.
- Make time during your client’s service to educate them on the importance of home care and why your recommendations are beneficial.
- Take before and after photos during the whole process. Our clients see their own faces every day and may not notice all the changes that have taken place.
- Based on your treatment plan with each client, schedule reminders to see how things are going.
- Send out a monthly newsletter informing your clients of treatments you are offering and any special events or promotions going on or coming up.
- Become more involved with your clientele through things such as giveaways, skincare challenges, and interactive social media posts.
Our goals require a lot of dedication and at times seem far out of reach. However, the satisfaction gained once accomplished is well worth the effort. A little progress each day goes a long way and will reward you with big results. No matter the challenges you face, GlyMed Plus will always be here to help along the way!